Actually they want change. Or not?

The way into the future is a daring venture that requires constantly decisions, because it is full of unforeseeable bifurcations. Some decisions are easy. People can also let themselves be drifted. There are also moments, which provide alternatives that are not sufficient for them. As soon as the change pressure cannot be taken any longer, they actively care to get off the predefined path. Financial and personnel resources will be planned and the commitment for change will be announced. Actually it looks like they want change. Or not?


It is an extreme adventure, if one dares a leap from an outdated state into an uncertain future. The insecurity about the result creates a high risk. In order to make that leap, a defined precondition is the will for change. At the same time such projects offer the opportunity for a large career jump – potentially upward or downward. The consequence is to be torn between the reachable success and the deep abyss that opens up after a failure. Is it surprising that the responsible executives lack a certain continuity and consequence? What do the change leaders need, in order to be successful?

  • A clear conception of the future
    Change without a target is evolutionary shift, which is determined by the context and can only be affected indirectly. To pull off you need a vision that conveys the destination in such a way, as if it is already reached. Packed into a plausible story the way becomes visible that leads towards the goal.
  • The enthusiasm for the future
    Responsible executives must burn for this future in order to ignite the other people. The enthusiasm does not only show up in a positive snapshot of the future, but also in the congruent example that the pioneers show in their role model function.
  • The way into the future
    The responsible people must be ahead of all others on the way into the future, not standing indifferently beside and only propel. They lose their reliability, if they do not create the impression to believe in it. It must be clear to everyone that the way into the future will be stony and full of obstacles. The price for keeping up is the brave new world.
  • Decisiveness for the necessary measures
    In order to make progress with the change, it needs decisiveness and consequence. Particularly in the beginning the momentum is determined that will be needed during the realization to be able to get over larger difficulties. The necessary measures go beyond the content-related solutions. There are special tools available in change management that make the changes possible – convincing and engaging publications as well as the open discourses with the target groups.
  • The willingness to change oneself
    The personal willingness to change of all responsible people them is crucial for the success of the initiatives. They must leave their personal comfort zone and take risks, so that the others develop the confidence that allows them to admit the changes. If the responsible persons do not show this readiness, the project fails rather earlier than later.

So that room is available for innovation, you also have to let go things, which are actually completely pleasing. Change makers, who do not achieve to convey the change, to act respectively and to let those pleasant advantages go cause

  • continuous delay of the change projects,
  • lack of concrete results,
  • confusion through permanent micro management,
  • uncertainty due to repetitive goal changes and
  • demotivation with unjustified accusations.

Change management begins in the mind of all involved and concerned people. Those, who are part of the problem, have difficulties to stick to these changes. For this reason, one needs neutral third views, which are free of personal involvement, who have the look for the substantial aspects and effective tools for change, so that the transition succeeds.

Bottom line: Change processes only work as well, as the responsible people, who perform them. The pre-conditions are the inspiring vision, the predefined way into the future, the decisiveness and the readiness to change of the responsible people. Who is not ready to admit is doomed to failure. They actually want change. Or not?